LookMazing: A Start-Up Featuring You

HBS has contributed immensely to the burgeoning fashion start-up scene. But the vast majority of fashion start-ups are focused on innovative new selling strategies (Gilt famously built its business model around flash sales). In contrast, LookMazing focuses on the curation and expression of personal fashion styles, and enables fashion discovery through social networking. I sat [...]

 
Venture Corner: bcalm Gets its Start in the Beverage Industry

There’s a calm taking HBS by storm. One day soon, out of the corner of your eye when walking by Spangler, you will notice a green and silver glimmer in a section mate’s hand thanks to Dan Rumennik, founder of bcalm. I wanted to learn more about the beginnings of this beverage start-up, so I sat down with Dan to learn more.

 
The Heat is On for SolidEnergy: HBS/MIT Partnership Produces Series of Wins

After winning $120,000 at the Rice Business Plan Competition as well as the top prize at MIT Accelerate, Louis Beryl (HBS 2012) is understandably optimistic about the future of SolidEnergy, a business which he co-founded with Qichao Hu, an MIT Grad student.

 
Venture Corner: Pymetrics Uses Neuroscience to Assess Personality

WHO: are we? We are Pymetrics. We have developed a new, neuroscience-based tool to perform a better assessment of people. It is like the Myers-Briggs for the 21st century: it is based on neuroscience rather than psychology. The tool will tell you two things: 1. Your cognitive and emotional strengths and weaknesses, and 2. What people with [...]

 
Peace Love & Pooches: A Startup Guide for Partners

the birth of Peace Love & Pooches – a website where dog owners can list and trade dog services with a trusted network of people in their community. According to the American Pet Products Association, pet industry sales reached $50+billion last year – $4 billion of which was spent on services.

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An Inside Look at Trunk Club

Last summer, I had the opportunity to intern with Trunk Club, a men’s clothing service that makes it easy to find great clothes without any shopping. It was my first experience working at a start-up; when I joined, the company had just hit their first full year of sales, and was growing quickly. What makes [...]

 
Reflections on a Failed Business Plan

It was disappointing, depressing, and, like everything else in the 6-8 weeks we’d taken to develop the plan, a tremendous learning experience, one I wouldn’t trade for anything.

 
Venture Corner: CIMLS.com Discovers How to Open the Floodgates and Harness Data to Power Its Business

As a refresher, what was your business and your progress at the time of the last Harbus interview? CIMLS.com (The Commercial Investment Multiple Listing Service) is a commercial real estate research service.  We collect and provide access to a huge database of information ranging from property listings to local market demographics.  At the time of [...]

 
Venture Corner: Distinc.tt Pivots to Create a Community of Communities

What industry are you in? “Location social.”  Facebook paved the way for online social interaction and foursquare paved the way for location-based check-ins.  Recently the social location sphere has shown a lot of activity (e.g. Sonar, Highlight, Glancee), suggesting that the market is ready.  It’s a very exciting place to be right now. How has [...]

 
ThredUp’s HBS Founders Master the Art of the Pivot

All Silicon Valley entrepreneurs know about The Pivot, the shift a start-up makes when it changes course with its business. Few recent HBS entrepreneurs have pivoted better or more boldly than James Reinhart and Chris Homer (both MBA, 2009) with their venture-backed company ThredUp (www.thredup.com), the leading online children’s clothing exchange. Reinhart, who also received [...]

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